This Powerful Video Shows What Happens When You Don’t Encourage Your Daughter

A recent study shows that more than two thirds of girls at school are interested in mathematics and science. In fact, girls perform better than boys in these subjects. But less than 18% of university and college graduates in engineering are female. So at what point are girls discouraged when it comes to rolling their sleeves up and heading into careers like this? Well, industry giant Verizon think they’ve worked it out – it’s a deep-rooted parental thing…

What are we talking about? Well, watch their commercial campaign – it’ll shed some light on things and really make you think if you’re the parent of a young girl:

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An interesting viewpoint, isn’t it? We’d never thought about things like that before…

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